With Easter just around the corner, millions of Britons are tucking into mountains of industrially produced chocolate that is high in sugar and fat – but chocolate enthusiast, Willie Harcourt-Cooze, is back to show everyone that when it comes to chocolate, we definitely deserve better.

In this 3 part special, stripped over consecutive nights, Willie will attempt to create the finest and purest chocolate bar in the world, and teach a nation of chocoholics how wonderful real chocolate can be. Britons spend more per head on chocolate than any other nation in Europe. However, few eat truly authentic chocolate and Willie wants to re-educate the public about how chocolate should really taste.
He’s on a mission to create a bar that is both delicious and affordable, but which doesn’t contain the excessive quantities of vegetable fat, sugar and additives that characterise most existing products that line supermarket shelves.
Willie will also demonstrate just how versatile chocolate is through a range of sweet and savoury recipes including duck, mango and cacao casserole, chocolate mousse cake, sticky cinnamon and cacao buns and a to-die-for chocolate ice-cream.
Will Willie get the funding and new equipment necessary to produce his new chocolate bars? Can he persuade the public to love it and retailers to stock it? Can one individual, no matter how passionate, really hope to change the way we think about and consume chocolate?
Stay tuned for Raising the Bar: Willie’s Chocolate Revolution, coming to Channel 4 in April.



Comments
I’ve been trying for months to try and source willies products, but live in the scottish highlands.No one seems to stock the products.Could you please help ?
My girlfriend and all her female office colleagues and friends think Willie is a bit of a Sex God! Whereas I know I am (LOL). I too love the programme because it’s thoroughly entertaining, educational, elegant and always makes me crave chocolate! Well done to C4 and the Harcourt-Cooze’s for a fantastic series.
i live in north london i am a high dark Choclate Fan and i am actually dying to try this Choclate Where can i get some this programe makes me grave it l love it
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